Contrasting Perspectives on Engagement Across Three Digital Behavior Change Interventions

Abstract

We contrast three perspectives on engagement from three projects on the design of Digital Behavior Change Interventions (DBCIs), all conducted as part of the PhD thesis of the second author. We provide a reflection on this work with respect to engagement, discussing the motivation, the assumed effects of engagement, the measures of engagements and key insights of each project, as the well as the strategies employed to increase engagement.

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