Revisiting Channel Effectiveness: A Multi-Dimensional Evaluation with Primitive Visual Stimuli

Abstract

Established channel effectiveness rankings primarily assess magnitude estimation accuracy in complete chart contexts, often neglecting other perceptual tasks such as discriminability, separability, and pop-out. To address this gap, we conducted crowdsourced experiments on seven core visual channels (position, length, tilt, area, curvature, luminance, and saturation) using primitive visual stimuli, a set of visual marks without chart-specific scaffolding to isolate channel-level variation. We evaluated these channels across four perceptual tasks (accuracy, discriminability, separability, and pop-out) and found that channel effectiveness is fundamentally multi-dimensional, with rankings shifting substantially across tasks. For instance, while spatial channels maintain an overall advantage, accuracy depends strongly on whether a fixed spatial anchor is available. Discriminability varies dramatically across channels and value ranges, a pattern we formalized with a novel Anchored Harmonic Weber model. Pairwise channel interactions are often strongly asymmetric. Finally, we identify a dissociation between estimation accuracy and preattentive detection: length shows only moderate detection effectiveness despite top-tier accuracy, while area achieves the highest detection rates despite poor quantitative accuracy, though the latter advantage may partly reflect stimulus-level cues. We synthesize these findings into a scenario-driven perspective for context-sensitive channel selection.